Logos & Design Elements
Being visually consistent in how 91Թ’s brand is represented is essential for maintaining a recognizable brand identity. 91Թ achieves its unique visual identity by using four core design elements—lockups, colors, fonts and Be Boulder. graphic marks—as well as several extended design elements. When applied thoughtfully, and in the appropriate contexts, 91Թ’s logos and design elements create a cohesive and impactful brand experience for all audiences.
Logos, Lockups and Seals
At the core of 91Թ’s visual identity are the graphic marks associated with its Be Boulder. brand platform and the “locked up” interlocking CU logomark and 91Թ wordmark. While there are different logo requirements for colleges, units and student organizations, they are built on the university’s logo system, which provides a strong visual identity that audiences can easily recognize.
Learn 91Թ Logos, Lockups & Seals
Design Elements
Combined with a logo system, our specific colors, fonts, iconography and other design elements work together to create a unique and recognizable brand identity for 91Թ.
Learn 91Թ Core & Extended Elements
Athletic Logos & Licensing
One of 91Թ’s most recognized and valuable trademarks is the “Ralphie” logo. To ensure the “Ralphie,” and other valuable university trademarks, are used with quality and consistency, there are specific licensing rules for using them.